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These include:· Specially Selected Outdoor Bred British Pork Cocktail Sausages with Prosecco, Cranberry and Orange (£1.99)· Specially Selected Exquisite Prosecco and Peach Panettone (£6.99)· Specially Selected Honeycomb with Prosecco Sugar (£2.49)Pick up your prosecco chicken in store from Thursday 14 December – but hurry, as with all Specialbuys once it’s gone, it’s gone!The hero of any Christmas dinner is the main course and this year, discount supermarket Aldi is bringing customers even more choice when it comes to the star of the show. The wonderfully tender Specially Selected Fresh British Sirloin of Beef with Porcini, Shallot and Truffle Stuffing Melt (1.1-1.8kg) will make the perfect Christmas centrepiece.Serves 7-11.· Aldi’s Specially Selected Roly Poly Whole Bird (4-5.99kg, £6.29/kg).British free range Roly Poly Bronze turkey, reared to high standards of welfare on farms in East Anglia and fed on oats for a wonderfully deep, rich flavour.Tender lamb leg, filled with a honey-roasted parsnip and rosemary stuffing, served with a sweet port jus.· Aldi’s Specially Selected Fresh British Beef Wellington (1.1kg, £19.99).Tender British beef fillet topped with buttered mushrooms, shallots, Madeira and thyme, hand-wrapped in a light, golden puff pastry.Julie Ashfield, Joint Managing Director of Corporate Buying at Aldi UK, says: “Aldi is never one to miss a trend which is why we created the Specially Selected Prosecco Infused British Chicken with Gold Shimmer.This fun and festive product is another example of amazing quality at Aldi’s everyday low prices.”Aldi’s Specially Selected Prosecco Infused British Chicken follows the success of other products in the Christmas seasonal range that have also been infused with prosecco.
Free range British turkey reared to full maturity and free to roam in open woodland on a diet of grains.
The company has more than doubled its market share since 2010.
In the 12 weeks ended 03/12/2017, Aldi grew sales by 15.1% and has a 6.9% share of the market (Kantar Worldpanel data). The company’s current achievements and initiatives include:· Aldi currently offers employees the highest starting pay in the sector – at least £8.53 an hour to all employees and more to those in London.
A bone-in whole lamb shoulder, delicately flavoured with a Christmas-spiced orange rub, served with a redcurrant, cranberry and port glaze.· Aldi’s Specially Selected British Outdoor Bred Pork, Bramley Apple & Cranberry Stuffing Yule Log (£3.99 700g).
A very special dish of pork, apple and cranberry stuffing with a redcurrant confit filling, hand-topped with bacon, cranberries and a bay leaf.· Aldi’s Specially Selected Fresh British Easy Carve Stuffed Lamb leg (1.2-2.2kg, £14.99/kg).
Aldi is attracting hundreds of thousands of new customers every year with its award-winning range of exclusive brands, passing low operating costs on to customers in the form of low prices. This is significantly higher than the Government’s National Living Wage.· Aldi’s investment in people was recognised at the Grocer Gold Awards, which celebrate outstanding achievement and practice across the grocery sector – Aldi was crowned ‘Employer of the Year’ 2017.· Aldi has launched a five year partnership with the Teenage Cancer Trust – its fundraising target of £5m will go towards helping the trust to reach out to every young person with cancer in the UK.